In much the same way that Apple changed forever the way we listen to music, Facebook is changing the way we use the internet. More than 7 out of every 100 visits to web sites are to Facebook, making Google #2.
Category Archives: Digital Marketing
Outbound Marketing? "You Oughta Know" Better
HubSpot’s Rebecca Corliss sings about the horrible life of an outbound marketer to Alanis Morissette’s hit, “You Oughta Know.”
I'm Talking About Your Brand…Are You Listening?
If all the world’s “a-twitter”, do you know what people are saying about you? Do you know how to get meaningful data from all that Twitter chatter?
There are a few ways on Twitter to manage your online brand and see what people are saying about you.
Print Ads? Radio Spots? Think Again.
Folks, it’s time to completely ditch the T.V., radio, and print ads. They’re insanely expensive and you’re not reaching that many people….compared to the social space, that is. Take a look and be amazed. I am every time.
There's a New Couple in Town
Twitter and Linkedin have teamed up to give Linkedin users the ability to update the status of both. I have been waiting for this some time now, as I end up taking my tweets and bringing them over to my Linkedin status updates.
Making It Real: Augmented Reality
In digital marketing, new technologies always present challenges and its true with augmented reality as well. How do we use it in business? Can we generate any kind of revenue from it? Here is a great example of using augmented reality in practical life applications.
Why Social Media Won't Work for You
Sure, everyone is talking about social media and, chances are, you know at least one other person using it for their business. But that does not mean that social media is going to work for YOUR business. Here’s why.
Those Bad Banner Ads
Yes, I have an opinion on these and its quite strong. I very much dislike banner ads. VERY much. And just to clarify, the ads that sit on the right side of the page that are just an images you can click on if you choose are not a problem and not what I’m talking about.