Folks, it’s time to completely ditch the T.V., radio, and print ads. They’re insanely expensive and you’re not reaching that many people….compared to the social space, that is. Take a look and be amazed. I am every time.
Category Archives: Career
There's a New Couple in Town
Twitter and Linkedin have teamed up to give Linkedin users the ability to update the status of both. I have been waiting for this some time now, as I end up taking my tweets and bringing them over to my Linkedin status updates.
Making It Real: Augmented Reality
In digital marketing, new technologies always present challenges and its true with augmented reality as well. How do we use it in business? Can we generate any kind of revenue from it? Here is a great example of using augmented reality in practical life applications.
Why Social Media Won't Work for You
Sure, everyone is talking about social media and, chances are, you know at least one other person using it for their business. But that does not mean that social media is going to work for YOUR business. Here’s why.
Those Bad Banner Ads
Yes, I have an opinion on these and its quite strong. I very much dislike banner ads. VERY much. And just to clarify, the ads that sit on the right side of the page that are just an images you can click on if you choose are not a problem and not what I’m talking about.
Moving into Mobile
The future of search is definitely in mobile search. This is why it’s important for companies to start really identifying how they are going to get involved and how they are going to measure it. I found some interesting statistics on Brian Clifton’s blog and wanted to share them here.
Creating the Call to Action
Whether you want your website visitors to buy, checkout, request more information, or simply learn more, the same questions must be asked: Where should my action buttons go on my website? How big should the buttons be? Does color matter?
It's All About the Search
Whether you’re into social media, professional networking, PPC campaigns, email marketing, or any other type of online marketing, its a necessity to know it is still ALL about search.